Converting Pirates without Cannibalizing Purchasers: The Impact of Digital Distribution on Physical Sales and Internet Piracy
# DID
# 2-way-fixed-effects
Experimentation and startup performance: Evidence from A/B testing
https://www.hbs.edu/ris/Publication%20Files/AB_Testing_R_R_08b97538-ed3f-413e-bc38-c239b175d868.pdf
# A/B 테스팅 툴의 도입이 스타트업 성과에 미치는 요인에 관한 논문
# DID
# 2-way-fixed-effects
데이터: https://drive.google.com/drive/folders/1NDOJ11OsoNKg_qU_xDx_to8kf2ksJpeq or Management Science 저널
참고: https://playinpap.github.io/two-way-fixed-effects/
Effect of offline showrooms on demand generation and operational efficiency (Bell et al. 2018)
Effect of anti-discrimination laws on firm performance (Greene and Shenoy 2022)
Effect of smart speakers on digital content consumption on TV (Son et al. 2023)
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